SEO Services

A strong SEO Audit and then a custom-tailored SEO strategy is essential for long-term organic success

If you don’t identify what keywords matter to your target audience, you’ll miss out on crucial leads, no matter how well-built your site is. Site health, keywords and a robust content calendar will be the foundation for increasing your search engine visibility, earning higher conversion rates and contributing to positive revenue growth.

Perfect Afternoon has been executing successful SEO campaigns since the late ’90s and has continued evolving as search engines have. Common requested SEO services include:

Local SEO Campaigns
SEO Audit & In-Depth Website Review
Competitive Analysis & Strategy
Technical SEO Services
Onsite SEO & Conversion Optimization
Keyword Research & Link Analysis
GSC Google Search Console Errors and Validation Help
Site Launch SEO Gameplans
Redirection & Canonicalization Issues
Google Analytics 4 & Search Console Account Creation
Google Penalty Analysis & Recovery
Content Creation & Blog Optimization
Enterprise SEO
International SEO

SEO With Perfect Afternoon

We aim to provide organic SEO services that build long-term gains and improve rankings on Google and other search engine platforms critical to your business.

Knowing when to use the right SEO tools like SEM Rush and aHrefs is essential, but we rely on more than automated SEO software. We also determine the best course of action based on the data collected by those services and the experience to know if the solution should be spearheaded by developers, content creators, or optimization specialists. After a report has been created, our team will reach out and offer a breakdown of what has been found and how best to proceed with the next steps of your optimization campaign.

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Monstera leaves illustration outline for Perfect Afternoon

Screenshot of total clicks, total impressions, average CTR, and average position from Google Search Console | Best Website Optimization Tools

Search Engine Optimization Process

PA’s process will always follow the same process. Some steps are faster than others however, they give us both a clear story and waht is required to get you closer to your online goals.

1. Website Audit and Quick Fixes
2. Business Analysis and Strategic Planning
3. Keyword Research and Mapping
4. Content Strategy and Quick Wins
5. On-Page SEO and Entity Optimization
6. Local SEO and GMB Optimization
7. High-Quality Content Creation
8. Ethical Link Building and Citations
9. Transparent Reporting and Improvement
10. Ongoing Strategy and Brand Development

Search Engine Optimization (SEO) enhances your website’s performance on Google, Bing, and other search engines. The aim is to boost your site’s visibility to people searching for products or services like yours by improving your ranking and authority for relevant keywords or phrases.

Why Are Keywords Important for SEO?

Keywords in SEO are the signals search engines users create to find what they are looking for online. They are simple queries or questions that can be typed into Google to produce a list of results. Search engines have spent years perfecting their systems, so users find the correct answers and web pages that fulfill their needs.

What Impact Will Search Engine Optimization Have on My Website?

Search Engine Optimization (SEO) is the next step after completing a site rebuild or launching new web pages. It’s taking that new machine built for a general task and tuning it to perform the most efficiently for what you need. It can be a long process, but the goal will always be to generate better leads and more substantial results for your business’s products and services.

What is SEO?

SEO, or Search Engine Optimization, is the practice of enhancing a website’s visibility on search engines like Google. By optimizing elements such as content, keywords, and technical aspects, SEO helps your site rank higher in search results. This increases the likelihood of attracting more organic, unpaid traffic. Effective SEO means understanding user search behavior and ensuring your website delivers relevant, high-quality content that meets their needs.

What is Local SEO?

Local SEO in Metro Detroit, Michigan, involves optimizing your online presence to attract more business from relevant local searches. This includes optimizing your Google My Business profile, ensuring your NAP (Name, Address, Phone) details are consistent across the web, and incorporating local keywords like “Detroit” and specific neighborhood names into your content. Additionally, earning positive reviews and obtaining local backlinks from Detroit-based websites can significantly improve your local search rankings, making your business more visible to potential customers in the Metro Detroit area.

What is the cost of SEO in Michigan?

The cost of SEO in a metro area like Detroit, Michigan, varies based on the services you need. Typically, monthly SEO packages range from a few thousand dollars or more, depending on factors like industry competitiveness, website complexity, and the level of service required. Perfect Afternoon offers customized SEO solutions tailored to your specific needs and budget, ensuring you achieve the best return on investment for your business.

Are there different budget options for SEO services?

Perfect Afternoon offers flexible SEO packages tailored to fit various budget levels. Whether you’re a small business seeking basic optimization or a larger company in need of a comprehensive SEO strategy, we provide options ranging from starter packages to premium plans. Our budget-friendly packages are scalable, allowing them to grow with your business while ensuring you receive maximum value and results from your investment.

How long does SEO take?

SEO is a long-term strategy, and it typically takes 3 to 6 months to start seeing significant results. However, the exact timeline can vary based on factors like industry competitiveness, the current state of your website, and the specific SEO tactics implemented. While some early improvements, such as increased crawl rates or slight ranking boosts, can be seen within a few weeks, achieving substantial gains in organic traffic and higher rankings generally requires consistent effort over several months.

For long-term SEO success, what ethical SEO practices does PA follow?

We strictly adhere to ethical SEO practices, known as white-hat SEO. This means we focus on creating high-quality, original content that offers real value to users, optimizing your site for relevant keywords without resorting to keyword stuffing, and building backlinks from reputable sources. Common black-hat tactics like buying links can lead to penalties from search engines. Our goal is to implement sustainable strategies that boost your website’s credibility and ensure long-term success in search engine rankings.

Can Perfect Afternoon provide SEO for franchises?

Yes, franchise SEO services need to be tailored to the unique needs of multi-location businesses. After your site audit our strategies would be focused on creating and optimizing location-specific content, managing local listings, and ensuring consistency across all your franchise locations. This approach enhances each location’s visibility in local searches, driving targeted traffic and boosting your brand’s overall presence in the regions where your franchises operate.

Is your business guaranteed to see results from SEO?

While no ethical SEO agency can guarantee specific rankings due to the complexity of search engine algorithms, Perfect Afternoon guarantees that we will employ proven, white-hat SEO strategies to enhance your website’s visibility and performance. Our approach focuses on delivering sustainable, long-term results that adhere to best practices, ensuring your business sees increased organic traffic and improved search engine rankings over time.

What specific results can I expect from SEO services with perfect Afternoon?

When you partner with Perfect Afternoon, you can expect a noticeable improvement in your website’s search engine rankings, increased organic traffic, and enhanced conversion rates. Our tailored SEO strategies are crafted to align with your business goals, whether it’s generating more leads, boosting sales, or increasing brand visibility. While SEO is a long-term commitment, our data-driven approach ensures you see measurable outcomes, such as higher keyword rankings, improved local visibility, and greater engagement on your site.