An award-winning marijuana company specializing in high-quality concentrates, Wojo Wax needed a website that would attract dispensaries while highlighting its exotic genetics, rich flavors, and premium product lineup.
-28% Decrease in Bounce Rate
+433% Increase in Total Users
+553% Increase in Web Sessions
Website Development
Branding & Design
With a third-party SaaS platform managing their store, Wojo Wax desired a bold online presence to attract dispensaries, showcase their team’s cannabis knowledge, and highlight their premium product lineup. The result: A cutting-edge website that serves as their primary brand hub, seamlessly guiding users to their SaaS store.
Designed to reflect Wojo Wax’s cool, dynamic brand aesthetic, the site combines bold visuals, engaging content, and intuitive navigation, serving as a true extension of their identity while elevating their market presence. To spotlight Wojo Wax’s extensive strain selection and product offerings, we built a robust Strain Library, providing in-depth details on genetics, effects, and consumption methods. We also implemented an age gate to ensure legal compliance.
Reflecting Wojo Wax’s bold brand, the website features dynamic visuals, large product imagery, and a subtle hexagonal pattern inspired by their bee logo. This design illustrates their high-quality products and reinforces their brand identity.
Wojo Wax’s extensive portfolio highlights the strains they grow and details information on their effects and genetic profiles. We built a comprehensive Strain Vault, a full index with individual pages for each strain.
These profiles touch into everything from flavor to ideal consumption temperature. Users can also filter by product type, such as flowers, concentrates, or vapes, making it easy to find strains that suit their preferences.
With Wojo Wax headquartered in Michigan, where the minimum age for medical cannabis patients is 18, we implemented a robust age gate plugin to ensure compliance. This system verifies users’ ages before granting site access, preventing underage visitors from viewing cannabis-related content. The age verification process is seamless yet effective, balancing legal requirements with a smooth user experience.
Getting in on the Gold Rush
Users and dispensaries alike can now access all the sticky details on their favorite strains with Wojo Wax’s new website. As this company works to scale, we look forward to its continued success as an award-winning cannabis and distillate distributor creating a buzz across Michigan.
